The much-awaited film of actors Anushka Sharma and Punjabi fame Diljit Dosanjh has finally hit the theatres yesterday. While the movie was expected to open well at the Box-Office, this Anushka Sharma-starrer failed to connect with the audience. Reportedly, the film registered only 15 per cent occupancy across the Indian theatres during its morning and afternoon shows. On the first day, the film earned Rs 4.02 crore.
The film featured strong performances from Anushka, Diljit and Suraj Sharma, however, it seems the actress’ friendly ghost avatar failed to entertain her fans. The numbers are expected to go up in the weekend.
Meanwhile, trade analyst Komal Nahta had tweeted yesterday saying the film will pick up pace after positive word of mouth. Directed by Anshai Lal, the makers of Phillauri have already recovered Rs 12 crore from satellite and music rights before its release. It is being said that the film has been made on a budget of Rs 21 crore, including marketing and distribution.
Set in Phillaur, Punjab, it tells the story of Kanan (Suraj Sharma), who is persuaded by his friends and family to marry a tree to ward off the bad luck afflicting his love-life. To Kanan’s surprise, this awakens an ancient tree spirit Shashi, played by Anushka Sharma.
It also features actress Mehreen Pirzada opposite Life of Pi fame Suraj Sharma.
#Phillauri may have started slow but have no doubt. It is BOUND TO PICK UP due to positive word of mouth coz it’s a wonderful love story.
— Komal Nahta (@KomalNahta) March 24, 2017
From essaying the character of a friendly ghost for the first time to rapping in the song ‘Naughty Billo’, Anushka has done it all for the movie.
Also Read: Phillauri audience review: Anushka Sharma’s film is quirky and intriguing
On the professional front, Anushka will next be seen in Imtiaz Ali directorial tentatively titled The Ring. In the film, Anushka will be seen opposite superstar Shah Rukh Khan. This is not the first time the duo will be seen working together. Earlier, SRK and Anushka shared the screen in films like Rab Ne Bana Di Jodi and Jab Tak Hai Jaan.
#Phillauri is best in North, ordinary elsewhere. Fri ₹ 4.02 cr. India biz… Needs SOLID numbers on Sat+Sun to register STRONG wknd total.
— taran adarsh (@taran_adarsh) March 25, 2017
Also Read: Watch: In Chapter 4 of Phillauri, Anushka Sharma aka Shashi wonders why Punjabi weddings are so loud
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