Enjoying summers? Union Minister for Textiles Smriti Irani certainly seems to be having fun! On Tuesday, the Minster tweeted #CottonIsCool and posted a picture of her in a multicoloured cotton saree. With that picture, she tweeted how she is “celebrating Indian summers” with her cotton look. Tagging five of her colleagues, she invited others to share what their cotton look is.
Since then, there has been a barrage of tweets with people sharing their pictures wearing clothes of the fabric. Among those who tweeted their pictures include actor-turned-politician Hema Malini, Minister of State for Home Affairs Kiren Rijiju and Railway Minister Suresh Prabhu. Even former cricketer Virender Sehwag, boxer Vijender Singh and author Amish Tripathi joined in the trend by tweeting their pictures to Smriti Irani.
This is what Smriti Irani tweeted:
I celebrate Indian summers and cotton industry with my #CottonIsCool look. What is your #CottonIsCool look?! pic.twitter.com/wnLcE8jQrx
— Smriti Z Irani (@smritiirani) May 16, 2017
And here is a look at some of the replies:
Hema Malini, tweeted her picture looking gorgeous as always!
Nothing like fresh cottons to beat the heat I believe in staying cool even on the hottest days #CottonIsCool pic.twitter.com/TOVqbD11Ke
— Hema Malini (@dreamgirlhema) May 16, 2017
Author Amish Tripathi’s look:
Tag your friends and show why #CottonIsCool! This is my in-the-mood-for-writing look! @GulPanag @AnupamPkher @shekharkapur @smritiirani pic.twitter.com/PDmYQN2VBr
— Amish Tripathi (@authoramish) May 16, 2017
Famous for his gym and fitness videos, Kiren Rijiju was also quick with his reply:
As a former Member of Khadi Commission I value cotton.
I join to celebrate Indian summers & cotton industry with my #CottonIsCool look. pic.twitter.com/Yo9cmNpZYH— Kiren Rijiju (@KirenRijiju) May 16, 2017
Here are some other #CottonIsCool looks too!
My cute baby wearing cotton frock @smritiirani @TexMinIndia #CottonIsCool pic.twitter.com/NFinYZIjfl
— Sanju (@Pune16Sanjay) May 16, 2017
Cotton is perfect for wearing in the summer, as it can easily absorb body moisture and help keep you dry #CottonIsCool pic.twitter.com/H4QNZ2KxlE
— Abhishek Kulshrestha (@abhishekvhp23) May 16, 2017
Talking about the benefits of cotton, Smriti Irani said: “Cotton has become the ultimate summer fabric. Cotton provides comfort in the scorching heat.Wear cotton to stay cool & celebrate the cotton industry that employs millions across the country.”
The actor-turned-politician also claimed that India’s rendezvous with cotton “predates the Indus Valley civilisation and has since evolved.”
Continuing the trend, Ministry of Textiles also tweeted the benefits of cotton claiming that the fabric draws heat from your skin and keeps you cool. Fashion Design Council of India also tweeted adding that India is one of the largest cotton producing nations.
@AkhandAryabrat It is summer and #CottonIsCool. Buy cotton. Wear cotton. Rock the cotton look. pic.twitter.com/lAyJK5QvHK
— Ministry of Textiles (@TexMinIndia) May 16, 2017
Many agreed with Smriti Irani on Twitter and lauded her for her initiative
_thank you for your blessings @shahid_siddiqui https://t.co/ugQgw7NHqO
— Smriti Z Irani (@smritiirani) May 16, 2017
These days Cotton is perfect for wearing, as it can easily absorb body moisture and help keep you cool & dry. So I support #CottonIsCool
— Tanmay Shankar (@Shanktan) May 16, 2017
Synonymous with elegance n bright summer months..Cotton is fabric of choice..it is d best fabric to b worn..b cool stay cool ! #CottonIsCool
— Rukmani Varma (@pointponder) May 16, 2017
Do you love cotton too? So what is your #CottonIsCool look? Tweet to us or let us know in the comments below.
