Exclusive: Designer Sayantan Sarkar took #CottonIsCool to another level. See sketches

Even Minister of Textiles, Smriti Irani has started a campaign #CottonIsCool. We contacted designer Sayantan Sarkar for some trendy cotton outfits. Check here

By: Madhuli Trivedi |
May 17, 2017 11:38 am

The icky feeling of sweat sticking to your body is back as the summer is here. Also, the most intolerable month. We have somehow managed to pass 17 days of May but June and July are not far away. So this summer, let your body breathe. Wear something comfortable. Go for cotton. Even Minister of Textiles, Smriti Irani on Tuesday has started a campaign #CottonIsCool. And since then Twitterati are going crazy over it. They are posting pictures wearing cotton clothes.

She began it by tweeting “I celebrate Indian summers and cotton industry with my #CottonIsCool look. What is your #CottonIsCool look?!” Post the tweet, various celebs including Kirron Kher, Hema Malini, Amish Tripathi and Virender Sehwag began posting their pictures with the #CottonIsCool.

This is not the first time when Smriti Irani has done something like this. Last year in August, she started a campaign #IWearHandloom and took the social media by storm. Well, #CottonIsCool has become a new trend, InUth contacted designer Sayantan Sarkar for some trendy cotton outfits. We are sure you are going to love these. Not only these dresses can be made using cotton fabric, but also these will keep you comfortable throughout the day. And these are trendy. Check out here

ALSO READ: Sonam Kapoor, Anushka Sharma and Parineeti Chopra are the best Bollywood faces for #CottonIsCool summer look

Cotton Is Cool Designed By Sayantan Sarkar

Here are some facts on cotton shared by Ministry of Textiles

ALSO READ: Smriti Irani tweeted #CottonIsCool. Hema Malini, Virender Sehwag followed. All you need to know about this Twitter trend

Ministry of Textile