Sonam Kapoor and Rhea Kapoor's label 'Rheson' should be your next shopping destination. Here's why

While surfing about their label, I saw a video where Sonam Kapoor and Rhea Kapoor are explaining about Rheson. Know more and see pictures

The stylish sister duo, Sonam Kapoor, and Rhea Kapoor have finally launched their fashion line — Rheson. This one is their very first set of designer wear and I must say — it’s wonderful. In case you don’t know, Rheson was launched on May 12 and the brand is available at nearest Shoppers Stop store. Last weekend while I spent my entire day waiting for L’Oreal to update their page with Sonam Kapoor’s Cannes photos, I decided to check their Rheson. So, if you are planning to go shopping soon, do visit the store. We have done homework for you.

While surfing about their label, I saw a video where Sonam Kapoor and Rhea Kapoor are explaining about the brand. Rhea Kapoor says, “Rheson is a brand that Sonam and I have put together in the last two-three years.” She further adds, “The whole point of this was to create a safe haven for girls; for them to embrace fashion and not be intimidated by it.”

Sonam Kapoor describes their brand in three words, “fashionable, affordable and aspirational.” Well, I agree with her. Rheson is really an affordable brand. As the top starts at Rs 799. Don’t visit their store before going through Instagram, Facebook and online store page, they have seriously got a fashionable line which you would hate to miss. From latest prints to contemporary designs, they have it all.

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So what’s my favourite? Well, loved Mogra Crop Top which Rhea is wearing. It costs Rs 1099, which is fine to spend if you are getting something stylish and at the same time excellent fabric. Similarly, Mogra Cape Maxi priced for Rs 2499 is my favourite. Though these are not everyday wear, loved the design for some occasions. Also, these are good to go with some light skirt or palazzo. Another outfit that caught my attention was stylish drop shoulder outfit. The dress costs Rs 1699 and is a perfect summer wear. The best part of the designs is these are anytime and anywhere wearable. None of the dress will make you feel the awkwardness of wearing it in day-to-day life. I often feel so after seeing what Sonam Kapoor wears but the stock at Rheson indeed looks fresh.

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And why I checked it all, loved what Sonam wore while travelling to Cannes. That Super Girl Shirt for Rs 1199 is my next favourite. Well, I loved all the designs, but what I am still not sure about is the size. Getting a trendy outfit in plus size is next to impossible, so for that, I will soon visit the store and give you another review. For now, we are in love with these designs. Check out

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