Captain of the Indian cricket team, Virat Kohli is undoubtedly ruling the world through his classic performances and aggressive leadership. The Padma Shri awardee has numerous feathers in his cap and now at the age of 28, he has become the most expensive celebrity to endorse any brand. Recently, Virat Kohli has increased his brand endorsement fee to Rs 5 crore and that too, per day.
While negotiating the contract renewal with PepsiCo, Kohli decided to do so. Earlier, the fee he charged to endorse a brand ranged from Rs 2 crore to Rs 4.5 crore. But now, surpassing the Bollywood stars like Ranbir Kapoor and Ranveer Singh, Kohli became the one to charge the highest amount.
The Indian cricket fans are completely aware of the kind of player Virat Kohli is and how perfectly he performs on the camera to promote a product. It was in the year 2008 when he was first signed by sports agent Bunty Sajdeh of Cornerstone Sport and Entertainment after he was playing the U-19 World Cup in Kuala Lumpur. His skills were identified by Sajdeh and it was only then that Kohli entered the world of advertisements. In 2013, Virat cracked a deal worth Rs 100 crore with the tire manufacturers MRF. Since then, Kohli has been endorsing MRF as company’s sticker could be seen on the bat he uses to play. Later in 2017, he signed a contract with Puma for Rs 110 crore for the next eight years, hence becoming the first Indian to sign a Rs 100 crore deal with a brand.
And now, if any brand wants Virat Kohli to be their ambassador, they need to cut a cheque of Rs 5 crore straightaway. Here are 5 ads done by the Indian skipper which were a massive hit on Youtube.
This is the one from his early days:
And after becoming a pro, here are the ones which have crossed over a million hit on Youtube!
