Indian cricket team captain Virat Kohli and Bollywood actress Anushka Sharma got married on December 11 and social media is still reeling over their wedding photos. As everyone watched the gorgeous pictures and videos yesterday, social media seems to have fallen in love with the cute couple all over again. But turns out that not just their fandom, but Durex too had been anticipating their nuptials.
The brand, that is know for its cheesy yet successful social media campaigns, came out to ‘congratulate’ the couple in a way that’s reminiscent of uncles and aunties who crack inappropriate jokes to publicly embarrass you:
Finally, Virat Kohli bowled his maiden over. #VirushkaKiShadi pic.twitter.com/skZWdcn20y
— Durex India (@DurexIndia) December 12, 2017
The brand put out a super cheeky tweet saying ‘Let nothing come between you except..’ and strategically placed the Durex logo below the text. While we’re not sure how Virat and Anushka will react to this, they got Twitter LOLing pretty hard. Here’s what people had to say:
Hilarious.
— altamash khan (@altu2016) December 12, 2017
Cheeky but good!
— RB (@RaginiBhuyan) December 12, 2017
Most Savage Marriage Compliment ever given to them…..
— Ashmit Khare (@OldDrunkenMonk) December 12, 2017
These guys are legit!!!! OMG!!! Marketing at it’s best
— Master Anagh (@master_anagh) December 12, 2017
— सुनीता भौजी (@sunita_jii) December 12, 2017
Some people took a jibe at the whole ‘no condom ads between 6am to 10pm’ thingy:
Can you post such tweets before 6PM?
— Numbyaar (@NumbYaar) December 12, 2017
Also read: ‘Kids have smartphones’, says Twitter as govt bans condom ads on TV between 6 am to 10 pm
Ban is from 6am to 10pm. Not 6pm pic.twitter.com/YG6IuBh9vI
— Arctic Monkey (@ArcticMonkey009) December 12, 2017
10 Baj gaye kya?
— Karunesh (@karunesh0) December 12, 2017
Sahi Hai Boss! Banning these Ads on TV doesn’t make any difference nowadays. Social media ki ‘Jai Ho’.
— Kulamani Muduli (@thisissanu) December 12, 2017