While people around the country are shocked at the whole Nirav Modi-PNB fraud, Zomato seems to be having a gala time poking fun at the matter.
Yes, the brand that came under fire for their ‘bold’ MC and BC outdoor ad a few months ago has now come up with a rather a punny take on what has unfolded to be one of the the biggest scams that we’ve witnessed in recent history.
Taking a dig at PNB, they released a creative with the words “PNB” written on it— paranthas n’ butter. And then they slyly go on to talk about having a ‘cheat day’ with ‘PNB’. Pretty clever word play, right? Twitter seems to agree as most people lauded the advertising team and many were quick to compare them with the king of witty, topical advertising- Amul.
Check out what they tweeted:
— Zomato India (@ZomatoIN) February 20, 2018
Here’s how Twitter reacted:
@ZomatoIN @Zomato killing it you guys____
— Akshat Rastogi (@akshatr90) February 20, 2018
U guys are nailing same way as amul butter tag lines
— Disha R (@discoo25) February 20, 2018
hahhaha. 1 paratha for 11,000 crores?
— Sorabh Pant (@hankypanty) February 20, 2018
This is Gold… Zomato gold 🙂
— Vineet Sidhu (@vineetsidhu) February 20, 2018
@ZomatoIN @Zomato killing it you guys____
— Akshat Rastogi (@akshatr90) February 20, 2018
Whoever make these ads…
You’re too good __— Priya. (@_priya_rathore) February 20, 2018
— Sameer (@samb911) February 20, 2018
Baba re, inke tweets to amul ke jitne buttery ban ne lage he! _@Amul_Coop
— Rishikesh Ingle (@Rishi_Ingle) February 20, 2018
Making hay while the sun shines, amirite?
